Category — NHI in the News
With only 13 seconds left, Heisman Trophy winner Jameis Winston completed a touchdown pass to Kelvin Benjamin making Florida State the 2014 BCS National Champions. The lead changed 4 times over the final five minutes of the 4th quarter. Each team pushed one another to the finish, but ultimately the Seminoles had that extra something to prevail.
Forty-eight hours earlier, a team of highly trained sports massage therapists gathered near the Rose Bowl. Their mission: provide recovery sports massage to the soon-to-be National Champions after their final practice before the big game. They would massage about 40 athletes over the next 2½ hours.
The team medical staff wanted nothing that could injure or impair any player and the coaches certainly did not want to break their confidence. Rest assured, they were in good hands. The 9 members of the National Championship Sports Massage Team had the combined experience of five Olympic Games, FINA World Cups, the Kona Iron Man Championship, USA Swimming and Diving, and the USOC Sports Medicine Team. Two of the nine graduated in the last few years from National Holistic Institute, A College of Massage Therapy.
NCSMT2014 founder Mark Dixon received the call to action only two weeks prior, just before Christmas. George Kousaleos, founder and owner of the CORE Institute in Tallahassee, had worked extensively with the Florida State Seminoles football program for three years. He knew Mark, with whom he had worked the Athens Olympic Games, could pull off such a task in relatively short time.
“My goal was two-fold,” says Mark. “To provide Recovery Sports Massage as similar as possible to what they have become used to for the last three years. And, to attend to the mental and emotional well-being of the players by occupying the training room in a calming, nurturing manner that fostered serenity.”
Mark used his deep connections in the Southern California sports massage community to summons the best. While the holidays proved somewhat of a challenge, therapists felt honored to massage at such an esteemed event, and Florida State generously compensates their therapists. Only the best of the best applicants made the final team.
David Marin graduated last year from the Advanced Neuromuscular Therapy program at National Holistic Institute, A College of Massage Therapy in Santa Ana, California. He remarked on the opportunity, “It was certainly the biggest honor so far in my career. And, I’m glad they won!”
As with any sport, much of the technique and its application is determined by the player’s position on the team; a fundamental knowledge of football is helpful. Do they spend a lot of time in a crouch? Running backwards or forwards? Throwing? Receiving? “Each session is focused on the needs of the player as guided by feedback received through the eyes, ears and hands,” advises Mark.
After winning a BCS Bowl last season, FSU Associate Director of Sports Medicine and Head Football Athletic Trainer Jake Pfeil wrote, “Recovery has been a new focus for the team over the past couple of years. One way that we have focused on this goal is through the implementation of a massage therapy program. Along with the team’s overall success this past fall, we experienced a drastic reduction in lower extremity soft tissue injuries. I think this can be attributed to several changes in our overall training and recovery models, but the introduction of massage therapy for the majority of our team has definitely been a significant factor.”
The 2012 -2013 stats support this theory, showing a solid 75% reduction in soft tissue injuries since the addition of sports massage to the FSU football program. Additionally, in the 2013 season, not a single starting player missed playing time due to a soft tissue injury.
As more teams continue to expand their massage program to additional sports and players, National Holistic Institute looks forward to similar opportunities. By partnering with local massage schools, other sports teams can follow the lead of FSU and make massage practical, affordable, and feasible
National Holistic Institute congratulates our two therapists on this team for helping the Florida State football team become the 2014 BCS National Champions!
written by Joe Bob Smith
February 4, 2014 1 Comment
National Holistic Institute would like to congratulate NHI San Francisco student and scholarship winner Mary Rone on her emotive and inspirational essay. Mary entered in the Helping Hands Gifts for Growth™ 100 word essay scholarship contest presented by Biotone & BioFreeze. Out of 480 applications from more than 165 massage therapy schools, Mary’s was chosen as one of the four winners!
Sometimes what comes above toiling work and hours of studying is a palpable urge to do good. Mary’s essay shows us the balanced and grounded side of how we can be helpful in a chaotic world.
My hands have been helping for a long time but have finally found a home in massage therapy. My hands have flown Helicopters in combat. My hands have held the hands of the wounded. My hands felt helpless. The surprising and inspiring thing about massage therapy is what my helping hands are now capable of. My hands are making a difference by providing a calm and comfort to others and myself. My hands would love to help Veterans who suffer from physical and especially psychological trauma, helping to find a grounded place inside them, hopefully to inspire positive change.
– Mary Rone
“It was truly gratifying to see the excitement and response to this new program. We received over 480 applications representing more than 165 massage therapy schools. We are very pleased with the results,” stated Jean Shea, President, BIOTONE. “Those in our industry possess a real passion and desire to make a difference, so we know it wasn’t easy for our distinguished selection committee to choose the four winning essays—truly the best of the best. Thank you for taking on this difficult task.”
NHI would like to thank BIOTONE & Performance Health for showing leadership in the industry by investing in our next generation of massage therapists with endeavors like Helping Hands Gifts for Growth™. Mary Rone would also like to extend a personal video thank you to Helping Hands for helping her towards having work she loves!
November 21, 2013 No Comments
When you love the work you do, it feels strange when someone gives you an award for it – the equivalent of having your cake and eating it too! The latest occurrence of this happened recently when Massage Envy Spa awarded its Excellence in Education to all seven campuses of the National Holistic Institute.
NHI is always humbled and appreciative when people within the massage profession recognize our work. Massage Envy Spa operates around 900 franchised locations nationwide, employing over 20,000 massage therapists. Because they hire therapists from practically every massage school in the country, they are uniquely positioned to know which massage schools consistently perform better than others. The criteria they considered:
- Educational program and curriculum
- Level of student and graduate support
- Involvement with the industry, regionally and nationally
- Performance metrics such as completion numbers, placement numbers and graduate feedback/satisfaction
- Other outstanding achievements and/or recognition from accrediting agencies, industry associations, etc.
This was the first year Massage Envy Spa presented this award, making it even more special. Joe Bob Smith, Strategic Development Manager, accepted the award on NHI’s behalf in a ceremony with the five other honorees at the Massage Envy Spa 2013 Annual Franchise Conference in Scottsdale, AZ. At least one NHI graduate and several of the California franchisees with whom we work attended the AFC as well.
NHI has numerous graduates employed by Massage Envy Spas throughout California. We share this award with them as they are the ones who truly represent excellence in the work they do every day!
June 11, 2013 1 Comment
“The Norma”, as the award is affectionately called, is named after Norma Ford who passed away from ovarian cancer several years ago. She was a longtime California financial aid trainer, California Association of Private Postsecondary Schools board member, and original inductee into the CAPPS Stars Hall of Fame. Near the end of her struggle, she spoke about how wonderful it would be for CAPPS to find a way to recognize outstanding Financial Aid administrators, whom Norma believed are a critical yet often overlooked part of schools.
This year was the third year of awarding the Norma Ford Award. The criterion are simple but tough. The winner must be nominated by third parties who have concluded that he or she has gone far beyond the normal requirements of the job and is considered in the institution as a great help to other staff and students in completing their work or their programs.
We are excited to announce that our colleague at the National Holistic Institute, Pat Troxel, is the 2012 winner! Pat has been with us for over 21 years and over 12 years as the Director of Financial Aid. During her early years in financial aid, she took many classes and workshops taught by Norma Ford herself to learn the ins and outs of financial aid. She is known for her care for students, diligence to detail, and her direct communication style to keep us all on our toes. She is quick with a quip that keeps us all laughing. Most importantly, she is a steady, reliable hand to keep the school operating well.
Quote from Jason Daniels: “Over the years, Pat has taught me so much about what it means to work in financial aid and administer the program with the proper level of integrity. Her mentorship has been invaluable in my career and I truly wouldn’t be whre I am today without her.”
We are so proud of Pat’s accomplishment and welcome your stories and thoughts for Pat in the comments below!
To learn more about NHI’s financial aid program, visit http://nhi.edu/massage_school/tuition.html
October 23, 2012 1 Comment
National Holistic Institute was named Massage School of the Year last night during the Industry Awards Ceremony at the 2012 World Massage Festival in Las Vegas. Joe Bob Smith, NHI’s Strategic Development Manager, accepted on behalf of the numerous staff, students, and graduates who have worked for 33 years to make NHI what it is today. The award was presented by noted international massage teacher James Waslaski.
Other industry awards handed out included the Association of the Year which went to ABMP. Brian Halterman, a graduate of NHI and ABMP’s Education Program Coordinator, accepted. Longtime friend and supporter of NHI, Lynda Solien-Wolfe of Biofreeze received the first Bonnie Prudden Meritorious Award for her volunteering and service to the massage profession.
Lynda told Joe Bob that it was actually an encounter with James Charlesworth, NHI graduate and former staff member, in the mid-90’s that led her on a path of volunteering. Coincidentally, James Charlesworth was posthumously inducted into the Massage Hall of Fame at a World Massage Festival ceremony held Sunday night. Jim was most known for creating the Massage Emergency Response Team (MERT). During the aftermath of the 1989 Loma Prieta earthquake, Jim desperately wanted to help. So, he did what he knew best – massage. Jim and many of the students and staff of NHI worked tirelessly to massage relief workers and victims of the earthquake. Jim’s legacy has lived on at NHI where, for over 20 years, students and staff continue to offer help in times of need.
But Jim had an even bigger vision and took MERT to the American Massage Therapy Association where it became a national program. Cynthia Ribeiro, NHI’s curriculum supervisor and AMTA President, became teary-eyed when recalling Jim’s sense of giving. Cynthia volunteered with Jim at the AMTA several years before she joined NHI. She’s proud that both AMTA and NHI have continued to fulfill Jim’s dream.
While at the World Massage Festival, Joe Bob was honored to participate in an industry panel for aspiring massage therapists. Panelist shared personal stories of how they came to be where they are in the profession and included Angie Patrick of Massage Warehouse, AMTA-Nevada President David Otto, WMF Educator of the Year Michael McGillicuddy, massage blogger Laura Allen, Lynda Solien-Wolfe, James Waslaski, Massagenerd.com’s Ryam Hoyme, author Cherie Sohnen-Moe, nationally known instructor David Kent, and American Massage Conference founder Scott Dartnall.
August 21, 2012 11 Comments
“Today, NHI is one of the most respected and largest schools of massage therapy in the world. Their history and network of relationships in the field continue to help graduates have success and help keep their fingers on the pulse of the dynamic field of massage therapy.” – Massage Magazine
When you go to work every day and you love what you do, it’s surprising and humbling to receive recognition for it. That’s how all of us at NHI felt when we heard that the World Massage Festival had chosen us as the Massage Therapy School of the Year. For several years, this well-established festival has been home to the Massage Hall of Fame, complete with a who’s who of massage profession inductees. To now be permanently acknowledged alongside those industry luminaries is an incomparable privilege. For all the staff and students who have and will come through the NHI doors over the decades, we look forward to accepting this honor on their behalf.
More than three decades of hard work and commitment to the massage field has led to this recognition. Carol Carpenter, founder of NHI, had a vision of what massage education could be. Carol built a school whose roots still feed and support the organization today. The foundation she built was made of knowledge, professionalism, and a deep dedication to excellence. In 2003, Carol Carpenter retired and Mason Myers and Tim Veitzer stepped in and continue to lead in the tradition of excellence.
Tim and Mason have grown NHI to be a statewide massage school with six (soon to be seven) thriving campuses. Today NHI offers the most current state of the art education available in massage therapy. Over the years, we have continued to refine our curriculum in order stay current with the growth of the massage industry and ensure that our graduates are ready to be successful in any area of the massage field they choose.
Our graduates work in a wide variety of industry specialization including the allied medical professions, spa industry, private practice, sports and fitness. Today the possibilities are virtually endless. The massage industry has grown tremendously and more and more job opportunities open up every day. It is a very exciting time to be a massage therapist!
NHI is growing along with the field. In addition to a foundational education in massage therapy, NHI now offers a 400-hour Advanced Neuromuscular Massage Therapy Program for massage therapists wishing to specialize in therapeutic massage. We also have robust sport massage and professional on-site teams that provide massage at events and locations around the state. We have had as many as 120 massage therapists gathered together to offer massage to the runners of the Nike Women’s Marathon, and participate in many more events year round.
We are proud of our growth and achievements, but our biggest accomplishment is our students. They go out into the field and bring professional, positive and healing touch to so many. We are proud to know that we have sent thousands of massage professionals into the field, and they in turn have enriched the lives of thousands and thousands more whom they’ve touched. Our graduates have helped those suffering from long-term and sometimes debilitating pain, supported women as they go through pregnancy and childbirth, provided comfort and care to those who need it, helped professional athletes improve their performance, and generally have helped to decrease the stress levels of all with whom they come in contact. You might even say our graduates are changing the world one touch at a time.
To read Massage Magazine’s article about the prestigious award bestowed on NHI, click the following link.
January 31, 2012 3 Comments
At first, it may seem counter-intuitive to teach your clients self-massage techniques that they can do without the therapist there to assist them. You might be scared that they will become satisfied with the techniques that they can practice themselves. Any great massage therapist understands that their mission is to create the greatest change and sense of wellbeing in their patients and this in turn will keep them coming back.
Self-Massage techniques can not possibly provide the same benefits as a full massage session, but they are a great way for clients to relieve temporary headaches, stress and pain, and for them to maintain a holistic sense of well-being. After all, graduates of National Holistic Institute are not only massage therapists, but also health educators!
If you or someone you know is struggling with headaches, sinus allergies, or stress and tension throughout the body, here are some simple self-massage techniques from AMTA presiden-elect and NHI Advanced Program Instructor, Cynthia Ribiero that will provide fast acting relief until that next massage is booked…
During all of the following techniques, apply light to moderate pressure to avoid aggravating any issue. You should feel a “good” pain; if it hurts too much, back off.
For temporal headaches: Press four fingers against the temporal muscle and move them back and forth, up and down or in a circular motion.
For frontal and sinus headaches: Put three fingers of each hand above the eyebrow line and press left to right, to the hairline, without gliding.
For tension headaches, tired eyes and sinuses: Press your thumbs up against the underside of the brow bone in the eye socket.
For stress and tension throughout the body (if you have time for only one exercise, this is the one to do): Using your three middle fingers arranged in a triangle, apply pressure just above the bridge of your nose, known as the “third eye.”
For sinus headaches and allergies: With your index and middle fingers, press along, above and below your cheekbones.
For more on Cynthia’s endless log of massage therapy knowlege, check out our post about her work formulating the Massage Therapy Book of Knowlege (MTBOK) here.
October 6, 2011 No Comments
Sacramento Bee Features New National Holistic Institute Campus as Part of Largest California Massage School
As a positive energy fills the air surrounding NHI’s brand new campus in Sacramento, CA, the Sacramento Bee and the Press Democrat both put the massage therapy profession into a new perspective. The Bee article covers the growing demand for massage in the state’s capitol even through a rough economy. Steve Pierce of Massage Envy Spas told the Bee,
“I’ll tell you how things are. If NHI Sacramento had 20 or 30 massage therapists ready to graduate, I’d hire them all right now,”
The Press Democrat featured a similar story:
“The industry’s growth has been prompted by several factors, she said, including a greater acceptance by medical professionals of the value of massage therapy and new state certification standards.”
Despite a growing industry, we feel it is more important than ever for every massage therapist to be interconnected and get the best education possible. With a focus on community and personal development, NHI staff and mentors strive to give each individual student the tools that they need to succeed.
March 2, 2011 No Comments
Wrapping up 2010 with a streak of good news, we are excited to share the success story of NHI’s long-time teacher and Training Coordinator, Melissa Wheeler. Melissa was just featured in Massage Magazine for being named the American Massage Therapy Association 2010 Jerome Perlinski Teacher of the Year. In addition to congratulating Melissa for her dedication to massage therapy education, we would like to thank her for her continued support of all of the teachers, so many graduates and the current students at the National Holistic Institute.
“I will never forget walking into the doors of the National Holistic Institute and feeling the professional, fun buzz” says Melissa remembering her first experiences as a perspective NHI student . ”I knew instinctively that NHI was the place for me. I loved every minute of my education at NHI and had so much respect for the teachers who gave their all to us students. It is hard to believe that I became one of those teachers that people looked up to – truly, this award is as much for all the teachers and students from NHI as it is for me. I did not get here alone.”
Here’s to Melissa and anybody else that thought they’d never make it to where they are today! Individuals like her are making a positive change in the field of massage therapy, and we look forward to our graduates following her example. We hope you and your loved ones enjoy the coming holidays and that we all continue to support each other in everything that we do.
December 22, 2010 No Comments
“I am very excited and honored to have been elected as President-Elect of AMTA! Thanks to everyone who participated in our election process, including everyone who voted and all of the candidates. It’s a very important commitment. I appreciate your kind wishes and hope to serve you well.”
As she moves ahead in this new role, we want to thank her for her dedication to the massage therapy industry. Her extensive [Read more →]
December 17, 2010 2 Comments
National Holistic Institute Expands to Sacramento: California’s Capital to Become Home of Newest NHI School of Massage Therapy
The National Holistic Institute (NHI) is excited to announce its expansion with the addition of a fifth location in Northern California. Classes are scheduled to begin at the new Sacramento campus in Spring 2011 with 150 students expected by 2012. You can read details about NHI’s expansion in the San Francisco Business Times or the Sacramento Business Journal.
NHI has been exclusively focused on teaching massage therapy since 1979. NHI is expanding in terms of geography and curriculum as the massage therapy industry evolves. For instance, demand is increasing for [Read more →]
December 16, 2010 No Comments
Massage Offers More Benefits Than Just Relaxation: KGO-TV Talks with NHI’s Tim Veitzer and Others about the Medical Effects of Massage Therapy
On 12/7/10, KGO-TV featured interviews with National Holistic Institute staff and many shots of the school’s Emeryville campus for Health Reporter Carolyn Johnson’s interesting piece about the medical benefits of massage therapy which aired on “ABC 7 News” throughout Northern California. Johnson’s story explains how a recently-released study from Cedars-Sinai Medical Center in Los Angeles demonstrates the clear health benefits of a single massage therapy session. The story describes the positive biologic effects of massage therapy including an increase in the number of white blood cells to a decrease in the stress hormone cortisol.
As the medical benefits of massage therapy become clear, many NHI students are looking to take their medical massage therapy skills to the next level in the school’s newly-created Advanced 400 Hour Neuromuscular Massage Therapist Program.
December 9, 2010 2 Comments
Why Do You Do What You Do (WDYDWYD)? NHI Students and Instructors Respond to the Provocative Question and Internet Meme from Tony Deifell Featured in Wired Magazine
With Thanksgiving approaching and thoughts of helpfulness and selflessness on our minds, we thought it would be the perfect time to share answers to the simple yet powerful question, “Why Do You Do What You Do?”. This self-inquisitive question has become a popular meme that is, as Google’s Evan Wittenberg mentions in a recent Wired Magazine article, “…a deceptively simple way to get people to connect to their core values and tell their story.”
November 24, 2010 No Comments
National Holistic Institute Advanced Program Developer and Instructor Cynthia Ribeiro is currently running for President-Elect of the American Massage Therapy Association (AMTA). We encourage all NHI family, friends, and supporters who are AMTA professional members to vote for her.
In her candidate statement, Cynthia writes, “The immediate needs of AMTA, our growth and success, relate directly to the immediate needs of our members. It is important for us to help our members succeed by opening doors to a variety of opportunities as the economy, technology and profession change.” She believes this can be done by looking “at different ways of supporting those needs through services such as social networking and internet-based business practices.”
November 10, 2010 No Comments
Asad Khan, a National Holistic Institute student who began his journey with us at the Petaluma Campus before moving to the Encino Campus, has won the 2010 JoyLife Chair Massage Ambassador Scholarship. Way to go, Asad! His winning essay is featured below.
Each individual is a world onto themselves, and massage therapy has the power to bring vitality and harmony within each person. Massage therapists are able to reach into a person’s microcosm and create abundance by sharing touch. Whatever a person feels inside reflects to the macrocosm, the world we all coexist and function together in. The more people that receive therapeutic touch, [Read more →]
September 28, 2010 1 Comment
Thanks to Petaluma Campus Manager Klayna Snider for this blog.
Petaluma held the first National Holistic Institute classes outside of the “Mother Ship” (in Emeryville), on July 27th 2005. The celebration activities included plenty of reminiscing, smiles, and expressed gratitude to the many members of the NHI community staff who contributed to our campus’ success.
The campus buzzed with excitement and sentiment as we celebrated with stories of the pioneering days of start up and the wonderful expansion and growth of our campus. The Petaluma Campus halls were decorated with photos from the faces of over 240 grads that have gone through the program during the last 5 years!
Included special guests were [Read more →]
September 21, 2010 No Comments
June 30, 2010 No Comments
The massage therapist who created what is believed to be the first team of massage therapists to provide massage to emergency-response workers has died from cancer, age 53.
In 1989, massage therapist James “Jim” Charlesworth was an admissions counselor for the National Holistic Institute in Emeryville, California, when the Loma Prieta Earthquake hit.
“Across the street from NHI was the horrible highway collapse,” read an obituary posted on the website of Emergency Response Massage International. “He mobilized a massage team and worked with many volunteers giving 8,000 massages to relief workers to ease those providing rescue efforts. The mayor of San Francisco [Read more →]
June 24, 2010 2 Comments
The American Massage Therapy Association has awarded the 2010 Jerome Perlinski Teacher of the Year Award to Melissa Wheeler, a longtime National Holistic Institute teacher and current teacher trainer.
To the many teachers, staff, and students Melissa has touched in her 19 years at NHI, no one deserves it more. One of the highlights of this year’s NHI All-Staff Day was Melissa’s address to her peers and receiving of a scrapbook created by co-worker Sharlene Philip, containing numerous memories, congratulations, and accolades. While Melissa remains as humble as always about this rare honor, here are words of praise from others:
“It has been my pleasure to work with Melissa, whose input always puts the teacher first [Read more →]
April 30, 2010 No Comments
The San Francisco Holistic Health Examiner recently featured National Holistic Institute San Jose student Anna Sallas and her personal quest to become certified in oncology massage. Way to go, Anna!
March 31, 2010 No Comments